WOAH WOAH WOAH…
Feeling the pressure to get noticed? Liking every picture. Flexing those muscles. Perfecting that selfie. WOAH WOAH WOAH. No need to overdo it. Being you works. It’s time to chill. Because you know, you’re hotter when you’re chill.
Ice Chill
What’s actually fresher than Frozen Lemon & Eucalyptus? Hmmm. Nope. We’ve got nothing. Actually, imagine if a howling winter wind collided with a citrusy sub-zero snowball. That level of frostiness could only be found within the New Axe Ice Chill range!
Fresco
Sometimes you need a blast of freshness to get yourself going. To give you that bit of confidence. Blow off the cobwebs, you know? That’s the beauty of the NEW Axe Fresco range, with a fresh fragrance of Cool Sage and Mandarin!
In Depth
48hr Fresh
Stay fresh for 48hrs with Axe Ice Breaker. A refreshing body spray combining Cool Sage and Mandarin
48HR DRY
Stop sweat before it has a chance to happen with Axe Ice Breaker antiperspirant deodorant stick
0-100 FRESHHH
Blast away morning cobwebs with Fresco. Lather up with subtle shampoo fragrance. Skin is left zinging with freshness